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Veronica Kirin is an anthropologist turned serial entrepreneur.  She loves working closely with clients to help them reach their goals.  Her first business, Green Cup Design, began as a freelance web design venture and has grown into digital maintenance for small businesses.

 

Sponsors

• Minio.io Cloud Storage
• Transource Media

 

Key Takeaways

• Input through areas outside of our business gives us insight for our business.
• Bartering services with other entrepreneurs and small businesses are a great way to get free stuff, make great recommendations and build a portfolio.
• Say “Yes I can do that.” Then figure it out.
• Get a mentor.
• It’s time to raise your prices when no one is complaining that your prices are too high.
• Price point determines what type of clients you are going get. Determine your perfect client then adjust pricing to the level that meets their expectations.
• Don’t rely solely on an hourly rate to price your services.
• Hustle can lead to burnout. Pace yourself.
• Temper your ideas and turn them into 1, 3 and 5 year plans.
• Start one thing once per year and give it a year before deciding to scale or drop.
• Create schedules to hit goals within a week, so you don’t forget to do them.
• Look at business as a series of hypotheses and have a reasonable testing period and process for each.
• It’s easy to get caught up in the excitement of working on your business and forget the planning.
  • Focus on the seeds rather than the fruit.
  • The money won’t come if you aren’t planting seeds

 

Resources Mentioned

• HTP-70 // Draw a Line Between Work and Life – Veronica Kirin on Being Unplugged
• The Artists Way by Julia Cameron
  • Listen for free on Audible
• greencupdesign.com
• Degrees of Separation podcast
• untoldstories.life

 

Contact Guest

• @vmkirin
• veronicakirin.com

Available on Entrepreneurship Saturday and Hello Tech Pros daily podcasts