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James Hopkins is a Co-founder of the Atlas App Store, an early stage Google Play alternative. He studied economics at CU Boulder, and worked at two startups – a health tablet company, and energy retrofit company – before deciding to start his own venture.

 

What You Will Learn From This Episode

  • App Search engines can’t find products via their underlying functions.
  • Only apps with the largest budget get top results, but what you can do about that.
  • Why it’s easy to develop apps, but not to get exposure.
  • Why you should be focusing on developing localized apps.
  • The basics of app store submission forms.
  • Non-SEO tactics for app adoption.

 

Resources Mentioned

 

Contact Guest

 

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